Berlin Fashion Week 2009

Twice a year, Berlin transforms into a national and international fashion metropolis. As part of the BERLIN FASHION WEEK (BFW), buyers, fashion experts and media reps descend on the capital to catch fashion shows, attend awards ceremonies and get all the latest information at industry-related trade fairs. They are also invited to visit innovative exhibitions and other fashion-related events. Berlin's fashion weeks contribute significantly to the city's economic growth as a major style capital. The highlight of the 2009 BFW are the shows involved in the Mercedes-Benz Fashion Week Berlin taking place in the historical heart of the city on Bebelplatz. Other BFW staples include the PREMIUM fashion fair, which takes place in a former postal freight train station called THE STATION in Berlin-Kreuzberg, the projekt GALERIE Showrooms on Torstrasse and the Showroom Mile in Berlin-Mitte, which is open to the general public. The Showroom Mile is an initiative of Berlin's Senate Department for Economics, Technology and Women's Issues. The event premiered in July 2009 and enjoyed immediate success, drawing more than 60,000 visitors. As part of the Showroom Mile, young Berlin designers and Berlin fashion schools present their collections, works and projects to the general public at a variety of well-known locations and institutions. Since 2009, Berlin Partner GmbH has worked together with the Berlin Senate Department for Economics, Technology and Women's Issues to support the events of the BERLIN FASHION WEEK. While the Senate Department co-finances individual formats involved in the BERLIN FASHION WEEK and organizes the Showroom Mile together with the Berlin company InPolis, Berlin Partner promotes Berlin as an up-and-coming European fashion center and business location. The official Internet platform offers a comprehensive overview of all events taking place in the context of the BERLIN FASHION WEEK.
http://www.fashion-week-berlin.com/en/